Receipts are more than a formality. They are your first post-purchase hello. A short thank-you line and a clear access link make a big difference.

Keep the tone light and upbeat. Mention what is inside the download, and invite questions if something feels off.

If you want repeat customers, deliver a tiny follow-up: a tip, a roadmap, or a bonus. Small surprises build trust fast.

Consistency beats complexity. A simple, friendly template that always lands is worth more than a fancy design that never arrives.